Global: Non-profit organization
The client’s challenge
A new family foundation, built on the success of an innovative tech entrepreneur, needed support building a strategy for impactful philanthropy. The organization wanted to leverage new technology in underserved communities without access to clean water.
Global Imprint first worked with the founders to draft a purpose statement to distill down “the why” of the organization. With that “why” firmly defined, Global Imprint then began to work on “how” the organization would leverage new technology and what the ideal outcomes would be. Working backwards from the desired reach the organization wanted to see, we were then able to identify communities to co-create high-impact clean water initiatives.
The benefits to the client
By beginning with the purpose, instead of activity, the organization was able to stay focussed on the impact of their giving and not just the amount of the giving.